Gwyneth Paltrow The New Face Of Max Factor

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After taking the Hugo Boss fragrance campaign, Gwyneth Paltrow is taking yet another role as the face of Max Factor cosmetics. Paltrow will sports three different looks for the ads, which are based around the brand's staples products and that represent areas of Gwyneth's personal lifestyle. “We’re hoping [this campaign] will act as inspiration for other women to find the glamour statements that are right for them,” said Esi Eggleston Bracey, Vice President of Max Factor Cosmetics. The print and online campaigns are set to launch worldwide starting in Novembe