Camila Mcconaughey The New Face Of Macy’s International Concepts I.N.C
Camila McConaughey wife to Mathew McConaughey has been named as the new face of Macy's private label brand I.N.C International Concepts. The model will appear in the label's fall TV and print ads that will be launching their new campaign in magazines this September. The Brazilian beauty won over the iconic fashion retailer with home-cooked fare – not that much convincing for her assignment was needed.
“When Macy’s approached me about this, I told them we need more than a meeting in New York. I had the team at my home in Austin, cooked some food and had some wine. They’ve got to really like me — it’s a big partnership,” she told WWD.
As a mannequin, mother-of-two and Hollywood wife, the brand is convinced the brunette beauty will attract a varied clientele.
“Camila has a beautiful, multi ethnic appearance that will appeal to a diverse customer base. She’s on the red carpet, but she’s also a mother. It’s an incredible package that will deliver star power to our star brand at Macy’s,” senior vice president of merchandising Nancy Slavin said.
The I.N.C. label is a casual brand which includes colourful apparel, accessories and shoes and is sold across all of the chain’s 845 stores.
This is exciting news for Camila! A hot Brazilian model, mom and entrepreneur what more can you want?